Incentive Gift Card Council Announces New Board for 2021-2022
MINNEAPOLIS – Sept. 2, 2021 – The Incentive Gift Card Council (IGCC), a Strategic Industry Group within the Incentive Marketing Association (IMA), has elected new officers for 2021-2022.
Benita Johnson, CPIM, senior manager, gift cards, Home Chef, will serve as President of the IGCC Board for the second year. She has been involved in gift cards for over 17 years, from gift card fulfillment to managing programs. Her current role focuses on leading and developing Home Chef’s B2C, 3rd Party, and B2B gift card program design, promotion, and channel content strategy with a goal of bringing awareness of Home Chef Gift Cards as the perfect consumer and corporate gift.
“I am excited and humbled by our members' decision to extend my presidency for another year. I wish I could say that the challenges of last year were completely gone. While we are still learning to live in a COVID-19 world – a bright spot was our ability to get together during the IMA Summit this year. IGCC continues to emphasize the importance of connecting our members through weekly communications, education and networking. We continue to seek out new and innovative ways to bring our members together. Advocating for Diversity, Equity, and Inclusion within the gift card industry, in collaboration with The Retail Gift Card Association, remains a key initiative. It is my mission to provide our members with resources for personal and professional managing and supporting successful gift card programs. I can’t wait to get to work with our new board creating strategy and tactics that bring value to our members,” Johnson said.
The IGCC also elected Amanda Nipper, Inspire Brands, director of education; Kelly Sanker, Hotels.com L.P., director of membership; and Scott Robinson, Mint Advertising, director of communications. Katie Dougherty, Red Lobster, serves as past president. Matt Davies, Powerhouse Brands Consulting; Ly Dorn, Loop Commerce; Anne Jetter, AMJ Business Solutions; Steve Kane, Stored Value Solutions: SVS; Matt Kerper, Wolfe LLC; Krista Lee, Fiserv; Christine Mitchell, Panera Bread; Gabriel Resendez, Darden Restaurants, Inc.; and Armineh Sarkissian, Dine Brands Global/Applebee’s & IHOP, will serve as directors.
About the Incentive Gift Card Council
The Incentive Gift Card Council (IGCC), a Strategic Industry Group of the Incentive Marketing Association (IMA), promotes the value of gift cards for incentive and recognition programs to enhance business performance. IGCC member companies are the elite among retail, catalog and performance improvement agencies, offering cards and certificates that can be redeemed for merchandise, travel, food, accommodations and services. IGCC members provide all products and services needed to successfully design, print, package and implement highly successful B2B or B2C gift card programs.
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Contact: Ione Terrio ● iterrio@incentivemarketing.org ● 952-928-4699