IGCC Webinar: Gift Card 101
September 29, 2021
Veteran gift card manager and Powerhouse Brands founder and consultant Matt Davies leads an interactive conversation explaining the benefits of a robust gift card program to both merchants and consumers, and where those initiatives meet to support the greatest marketing product ever invented, the gift card. Matt covers how to launch and support sales channels, how distribution agreements and partnerships work, and share best industry practices for internal teams that can work with any program to maximize results. Join Matt and the IGCC explore the basic and more advanced tactics and strategies of successful gift card programs.
Matt Davies, CEO, Powerhouse Brands: Gift Card Program Management