IMRA Launches Campaign to Spotlight Reps
Article by Rewards and Recognition Network
The average businessperson is not familiar with an incentive representative, admits Bill Martocci, Incentive Marketing Association President, and past IMRA President. Tom Edgette, current IMRA President agrees. The nature of the incentive representative’s role has changed over the years to focus as a support function of their supplier clients, brands and master fulfillment companies . . . Continue reading.
Featuring:
IMRA President, Tom Edgette, Hoffman & Edgette Award Marketing Services
IMA President, Bill Martocci, CPIM, Carlisle Sales & Marketing
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